EKSG Signage & Advertisement Agency Takes Innovative Step to Attract Investors in the Advertising Sector
…as DG Commissions First Commercial LED Board in Ekiti State
To attract local and foreign investors for the development of the Advertising sector, Ekiti State Signage and Advertising Agency (EKSAA) in partnership with Motif Glitz Limited (a recreational facility company), has launched the first Commercial LED Board in the state.
The Digital Advertisement Board erected in Ado-Ekiti will serve the teeming commercial community in the state capital, a move that will further increase the Internally Generated Revenue (IGR) for the state.
Speaking during a tour of the newly installed facility, Director General of EKSAA, Mr. Sunkanmi Onipede said that the move is only one of the numerous innovations Ekiti State Government is bringing to enhance governance in Ekiti, saying that the facility will further improve the publicity of businesses while yielding revenue for the government.
“As part of our restructuring exercise to reposition the Agency to generate revenue for Ekiti State Government, we have installed the first Commercial LED Board in Ekiti State and before the end of 2019, we will have two more of the boards in other communities. However, our projection is that before the end of 2020, we will have six of the digital boards erected in strategic positions across the state,” he said.
Onipede asserted that the choice of location for the installation of the Commercial LED Board is strategic, adding that Oke-Ihinmi in Ado-Ekiti is a major commercial hub in the state capital.
Also speaking is the Chairman, Motif Glitz Limited, Mr. Moyosola Aina who said that the project affords himself and the company to promote Ekiti State.
“Today, we are happy that we are able to bring to realization, the dream to support the government in developing the economy of the state. We also thank the DG, EKSAA for creating the enabling environment to make this work.
“The Commercial LED Board is one that will improve the businesses and services of the people of the state, thereby generating more income for entrepreneurs and other big business owners as well as increasing the state’s IGR,” he said.
He described the location of the Board as a vantage point for business communities in the state.
“Here in Oke-Ihinmi, Ado-Ekiti, we have the major bus park transporting people to other parts of the country, we also have the Oja-Oba and Tyre Markets, and many other SMEs are here as well. The traffic on this route involves about 100,000 people per day,” he said.
