BUSINESS: provides functional animal identification, traceability system ideal for legal exports.

  • Nigeria has launched the country’s first online livestock market that will connect both the buyers and sellers on a 24-hour basis, every day of the week.
  • The system called, will allow organized transactions by linking different players in the sector including livestock stakeholders, buyers, sellers, ranchers, livestock merchants, veterinary professionals, butcheries/abattoirs, haulage and logistics companies and financial services providers

World Premiere and Media Launch today 6/11/2018,Sheba Event Center, Mobolaji Bank Anthony Way Ikeja-Lagos

Technology Transforming the Livestock Sector…


It also ensures customers get access to the most effective, convenient and healthy livestock.


Livestock sales are enabled by the use of animal identification and traceability technology that includes identification elements, databases and information base.

This development compliments the government efforts in regulating, structuring, transforming and promoting investments in the livestock sector.


An African Masterpiece to celebrate! Mr Ibrahim Maigari Ahmadu, the CEO of Livestock, is one of those people who crossed your path and leave you with a lasting impression. And as he rightfully named himself the Hustler General of the Federation, he is an inspiration to many people like me who don’t bother about trying and failing but not trying at all. Congratulations.

We see a future where that poor woman in Kankia,Pariya, Jakusko, Iwoye, NsialaMbanu, Yandev, TorDamisa, or Mariga and kucigoro will rear her goats, sheep or cattle, list on, sell without a hitch and get paid instantly…

FarmCrowdy Partners…

With Kenneth Obiajulu, Ex World Bank and now FarmCrowdy Executive…

With Odeh Lugard, CEO of Seasons Pyramid Port Harcourt..

Lugard, A Food and Nutrition Graduate left salaried employment in 2007 and started his business in 2008, today he owns the largest and only privately owned butchery/Abattoir in P/Harcourt.

He processes over 500 goats, 200 Rams and over 100 cows a month, with clients in major hotels, oil facilities in the south south and also operates the meat shops and butcheries at 10 MarketSquare Shopping Malls…

Seasons Pyramid is partnering with because in his own words, we have solve all their problems and now they can concentrate on their core business and expansion…

With Ed Osuagwu, Ex Xerox,Ex Microsoft, Ex MTN, Ex Ecobank  and Now CEO SaanaPay, a Fintech Company…

SaanaPay is partnering with as a Payment Solutions Service Provider..

Together we see a future of cashless and cardless transactions at all our major Livestock Markets….

With Ayodeji Adewunmi, Cofounder/President Jobberman..

Deji’ started Jobberman with two friends from their hostel at University of Ife a few years ago.

Jobberman is now in more than 6 African countries…

And guess what? Deji’ is one of the most down to earth, simple and humble young men I know in Nigeria.

Moreover, Deji’ latest IT masterpiece is

Ayodeji Adewunmi is cofounder


Using innovation to tackle sector challenges

People of

My name is Shittu, a cattle merchant at Aduwawa Livestock Market,Upper Mission Extension, Benin  City, Edo State…

Now I have a borderless access to sell 24/7 via

I’m Nura Abubakar Dankasa…

I now sell fit for slaughter cows courtesy of the Vet Experts of and you can buy from me wherever you are in Nigeria.

I’m just a click away…

My name is Zayyanu Abdullahi…

I’m a rancher and sell livestock at Oko Oba Animal Market, Agege Lagos..

Now you can buy from me via

If you can’t come to Oko Oba, Oko Oba can go to you via not only seeks to provide a convenient marketplace for livestock transactions but also seeks to use disruptive innovations to mitigate spread of zoonotic diseases, with the listing of only fit-for-slaughter and traceable livestock on the platform.


According to the World Organization of Animal Health Countries (OIE), 60% of existing human infectious diseases are Zoonotic (diseases that transmit from animals to humans).


And, at least 75% of emerging infectious diseases of humans (including Ebola, HIV and Influenza) has an animal origin.


It complements the Federal Government of Nigeria’s National Livestock Transformation Plan (NLTP), whose fundamental goals include ending farmer-herder crisis, and encourage investments in the sector.


With the platform, farmers and buyers will be able to connect from anywhere in the country.


“ is the triangle of Commerce, Health and Technology. What started, as keying into the NLTP initiative and the O.I.E. directive was made more innovative and unique by creating an online platform that enables all three cardinals.

H.E. Namadi Sambo (Special Ambassador for AfriExim Inter Africa Fair Cairo 2018)

Cofounder/COO, Muhd Abu Ibrahim with former VP H.E. Namadi Sambo after a special presentation of to  the AfriExim InterAfrica Fair Secretariat.

“The technology deployed on is multi-dimensional and will impact development within the livestock sector, create more jobs and trigger growth of the economy,” said Ibrahim Maigari, CEO


Rising demand and export potential


According to a national survey released by FMARD in 2016, Nigeria has 19.5 million cattle, 41.5 million sheep and 72.5 million goats and 95% of the national herd is under pastoralist/smallholder management, though this is not sufficient to meet demand from a rapidly growing population (projected to reach 450 million in 2050).


Demand in developing country is outpacing that of developed, and ILRI estimates that demand in developing countries will reach 250 million metric tonnes in 2030, while that of developed countries will be around 100 million plus.


Despite being a key livestock producer, the country is said to be lacking functional animal identification and traceability system ideal for legal exports.


The new marketplace looks to increase production, enhance market access, improve adherence to standards and explore new markets.


Nigeria launches first livestock ecommerce platform to transform the sector


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